[hattmall]

But they did invest in digitals, heavily. There just wasn't enough there to power the huge ship that had been driven by film. Even if they controlled the entire digitals market it wouldn't compare to the previous film market. Perhaps chemicals could have been a saving grace, but I believe Fujifilm had a sufficiently cushioned blow due to the Xerox subsidiary and the more favorable Japanese Business environment. In contrast to Kodak, Fujifilm didn't suffer a significant reduction in government revenue.

[treflop]

I think the big problem was that digital technology just wasn’t good yet to bother making a digital camera. It’s not just the sensor… it’s also storage and processing and it took a few decades before digital cameras were good.

Investing in digital cameras was going to require many years of R&D with little payback. Someone like Sony could do it because they have all these other business sectors to subsidize development.

If Kodak couldn’t go into the chemical business, I’m not sure what else they could have done then.

[woleium]

They also had a nuclear reactor in a basement. I have no idea when that was commissioned or what research they were doing with it

https://www.democratandchronicle.com/story/local/2016/08/18/...

[ghaff]

Fujifilm was also just a much smaller company. Which isn’t necessarily an advantage but probably was in this case—and Fujifilm went through some tough times too.