[grumpycamel]

> The Blue Visby Solution requires considerable connectivity, co-ordination and participation, from lots of different stakeholders, on a global scale – but where the rubber meets the road, it's incredibly simple. It simply tells the ships to slow down, so they arrive at port right on time.

IMHO, the real motivation is cognitive load or mental effort.

It requires a lot of work just to mind the optimization. Easier to just go quickly to the stop light then wait, where you can turn off brain. Similarly with "Sail Fast Then Wait".