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by DontchaKnowit
755 days ago
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Honestly I think this is a weird opinion. Tiny, independendant bedroom producers are BLOWING TF UP every single day becayse 5 seconds of their song becomes a tic tok meme. Its a great time for independant artists, financially, and the tech companies are facilitating it, not hindering it. |
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That is a common trope pushed by platforms like TikTok & IG to encourage musicians to work on the platform. TikTok does not help musicians to grow in any way unless they are already very popular (over ~100k followers). If you become a popular artist on TikTok, they invite you to HQ where they assign you a client manager that gives you help in promoting your account, but it comes with a price. Social platforms captures the profit that a musician reaps from using the platform without paying royalties in most cases in reality. The music business now is a broken system of payola if you ask artists that weren't born rich.
TikTok is also on the way out as an option as well, as it is supposedly going to be banned in September this year.