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by hoopism 5126 days ago
Well said.

I contribute to a site that does a lot of interactive visualizations and works with artists that do more static infographics.

Because we display them time to time we get massive amounts of email from companies that paid to have an infographic made (usual on a subject not related to their biz) and slap ads on the bottom. I've never posted one and can't for the life of me figure out why any legit business (maybe that's my answer) would do that.

The data part seems to be the biggest thing people fail to understand. If you don't have compelling data or the graphic doesn't lend itself to understanding the data... then what's it for?
1 comments
EvilTerran 5126 days ago
can't for the life of me figure out why any legit business (maybe that's my answer) would do that

I think they're hoping it'll "go viral". And they pronounce that with the quotes.

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hoopism 5126 days ago
I will say... I've had lots of success with some of the visualization projects I've worked on (TOOT TOOT!)... but none had ads and I had no service to sell... so that makes things a lot less complicated.
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