[qp11]

That mission of organizing the worlds info fell to the way side, after they became the world's largest Human Attention trading (some call it thieving) marketplace.

They can't reconcile both missions.

Ideally Alphabet should be running this as separate company that is free from any obligation to incorporate what they build, into Google's existing line up of garbage no customer ever asked for. That ever growing landfill has mostly been built up to increase digital real estate, on which to sell ads. And if it all burns down its good for the planet.