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by YawHawHawn 765 days ago
It's not free. They didn't have a business model for most of their existence.

Google, famously shitty at branding (and that's being kind), paid an obscene $1.6B for YouTube because "Google Video" was a monumental failure. Of course it was: Everyone thought it was just a search engine for video, not something that you would contribute to... any more than an individual "contributed" to Google's search results.

So they rewarded an enterprise that had no business plan.