[dceddia]

Hah, this is a perfect example of why it's important to build products for an audience you know and understand. (I've barely used Lightroom and clearly I'm not part of this audience)

On the other point though, there's a case to be made for building products to make things easier/better/more discoverable/etc even if when they already exist. One example: there are is ton of screen recorder software out there despite the fact that QuickTime on Mac can record the screen.