[bluGill]

Large enterprises can afford to take things in house and might even save money that way, not to mention the security gains. Medical offices have no choice. However small companies often don't have anyone in IT (other than the CEO who does everything and only rarely knows what he is doing other than the niche the company is in). These should be the prime market for tools like this - just pay us a little bit and we will worry about he details for you - everything is backed up. However if you can get one enterprise account that is a lot more money than thousands of little accounts and so everyone focuses on them anyway.