Give people a ballpark single user price, and a note that discounts can be given for multiple users etc. If you don’t quote any price the assumption will be, “if you have to ask you can’t afford it.”
That's probably how it is. Given that he sells only academic licenses, if he sells 3 site licenses for €6000 each, that's a salary (a low one, but you can actually live from it).
If he advertises a single-user license for €200, let's say, then each site has to have at least 30 users to make the same kind of money. Unlikely each current site has that many users, so it doesn't make sense to offer single-user licenses if there is the danger that sites will jump to that.
If he advertises a single-user license for €200, let's say, then each site has to have at least 30 users to make the same kind of money. Unlikely each current site has that many users, so it doesn't make sense to offer single-user licenses if there is the danger that sites will jump to that.