[cjy]

The socks look like they are very nice quality, but given the bright designs, you had expect some comments. The negative comments are probably a plus on net as they drive more people to look at the ad. How did the advertising work out for you? Any sales? I advertised on Reddit and lots of traffic but no sales.

[northbranch]

We've had a similar experience. It was a good experiment, but our marketing is driven more by trying to connect with individuals and turn them into ambassadors. Rather than blanket the web with ads, I try to find influential people who I think will love our products, and send them an unsolicited sample. Besides, what's more fun than mailing out free polka dot socks?!