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by vidarh
781 days ago
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It's a tricky one. I'd lean towards no, but there are some chains that push up against it. Often ones that are either small and/or where at least some of their restaurants are not "obviously chain restaurants" and often also employing the "trick" of a small number spread across cities that makes it seem "fancier" As an example, Aqua has restaurants in New York, Miami, Dubai, London, and Hong Kong. Some of them are branded Aqua, but most are not. So while it's a "chain", it feels fancy, perhaps more so than justified. E.g. their London restaurants are perhaps more flashy / "tourist fancy" w/e.g. two restaurants in the Shard, than "actually" fancy. They're mostly pretty mid-range, maybe upper mid-range for London. I think that's about where you'll get to as a chain. To get above that, you get to the level where you expect the restaurant to at least tell you about their chef by name, whether or not they're actually famous enough for you to recognise it. |
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