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by didgeoridoo 5138 days ago
>>>56% of Kickstarter projects fail to meet their funding goal.

Intuitively, this seems like an incredibly low failure rate, doesn't it? I'm amazed it isn't something closer to 80%, considering the fairly relaxed guidelines for getting listed.

3 comments

Kickstarter certainly seems to have a higher success rate than rival Indiegogo, where 2/3 of projects don't meet their funding goals.
It does seem like a low failure rate - and I don't think that KS has anything to do with it, directly. Indirectly there are certainly things that make a KS project go better than say Rockethub or Indiegogo. I think, because of the 'prestige' that KS has fostered in its image, people put more effort ahead of time into their project. It has nothing to do with Kickstarter, and everything to do with the effort put forth by the Project creator.

Thus - the fact that one does not get the money till it hits their goal number, they spend more time up front getting ready. I actually think currently, that's the greatest service KS provides a project creator. They force a creator to take it more seriously up front.

i don't think its low, when they are curating a majority of the projects. They'll only accept ones that have a higher probability of success.