The idea of something to replace TikTok is exciting. With each new social network there is so much opportunity to start a new following and it’s easier to go viral. The first rounds of ads are also more effective.
Nothing will be the same thing. The algorithm Tiktok had in 2020 was one of a kind.
A person with a phone could go viral and reach thousands if not millions in a day.
Today, Tiktok has largely throttled the viral nature of their algorithm. You have spend money on paid advertising if you want to reach millions of people. Yes, there are still videos that get millions of views, but it is hit or miss now.