[acchow]

> It must be comforting for Meta to know that if they wanted to build a leading TikTok competitor or any other social network in the future they can easily do it.

They already did. It's called Reels.

[kpennell]

reels is simply nowhere as addictive as Tiktok. Tiktok blows me away with how interesting/eclectic my feed is. Reels is like watching funniest home videos with Bob Saget by comparison.

[mvdtnz]

I haven't used Tiktok in several years but I can tell you Reels is worryingly addictive to me.