[PreachSoup]

I am amazed that they even have the expectations in the first place

[Freedom2]

If you read the HackerNews thread then it was announced, it was widely claimed this was the next big thing. Very curious how so many got it wrong.

[Terretta]

They didn't. Following launch week, the number was revised upward from below this new number based on the pace of sales in launch week.

They seem to have misestimated the number of folks deliberately purchasing to blog or YouTube about it then return it.