[thebeardisred]

This was going through my head. From a cost of acquisition standpoint Espressif had already captured (effectively) 100% of M5 stacks users, so this must be a play to remove some inefficiencies and the supply chain they already have in place.

[cptskippy]

Espressif's more recent dev kits (the SBOX series) are very popular with hobbyists and overlap with M5 stack's products. I wouldn't be surprised if they just eliminated their dev kits and pointed people towards M5 stack's line up.