[jacobr]

If you're not a Mac user, how would you know what the App Store icon looks like?

There was nothing in the Help/FAQ either, so it wasn't until I manually navigated to panic.com, seeing that they do Apple apps, that I finally got pretty sure it wouldn't be available for my platform.

[dorian-graph]

There comes a point where preparing for all levels of pedantry isn't wise and it's fine for people to assume a certain level of knowledge/experience from their target audience especially if their target audience isn't everyone.