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by blindriver
801 days ago
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That’s not what happened with Google office vs Microsoft office. Microsoft is able to work office into whatever large company they want for the most part. With VMware all the sales team needs to do is point to all their largest customers and say “we support these guys, are you sure your tiny company will meet your needs now that you’re a whale? We even have this convenient migration tool”. And the CIO won’t say no. |
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I'd argue they explicitly do the opposite. And that's why they could take back clients who went with alternatives - because they have a strategy where they can offer something from small office to multinational corporation, and have tailored packages and strategies at all levels.
And the problem with VMware is that to reach the scale where they are going to play ball, you're probably going to have the parts integrated already. Not a transition from small scale stuff where VMware integrated platform used to turn heads as migration path. Hell, at the scale Broadcom wants to only play there's no migration tooling available - and most is being built now to migrate away.
When you reach the scale Broadcom wants to focus on, you're going to have significant infrastructure spend already - and the CIO might get asked heavy questions regarding migration cost and time.
Frankly speaking, Broadcom strategy is one that does not admit new clients.