[ketzo]

Okay, but how do you put that up as a writer?

Is it harder than the <5 minute Substack signup process?

Because if so, I think you’ve got your answer

[chatmasta]

That’s the case now. But a product could provide the hosting and setup for the writers. It might not attract the same VC-level returns as the platform play of Substack, but it could be profitable and steal writers from them (especially writers who already have their own form of distribution and discoverability).