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by dinkleberg
812 days ago
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100%. If you've ever found yourself buying something (a rather likely event, in most lifetimes) the goods most likely didn't just magically end up in your cart (virtual or real) and you made the purchase. Somehow you ended up looking at that product in particular, and made the decision to buy it. You may not think about all the steps that occurred along the way as marketing, but they are. Whether that be how the results showed up on the search engine or the shelves in a store, to the names and descriptions that let you know what it is and what you'll get out of it, and so on. Marketing is a massive discipline, it isn't just the cringy ads we see all the time. As with many things in life, you don't tend to notice those who are doing it well, just those who are doing it poorly. |
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