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by Gormo
5138 days ago
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I don't see how the necessity of demand is the 'elephant in the room' - it seems pretty obvious that you need both supply and demand in order for ongoing commerce to take place. Yes, there has to be a customer; but identifying that customer, discovering his desires, and satisfying them in a way that creates net value for all parties is the role of the entrepreneur. Doing that successfully is not a trivial task, and entails substantial risk. Saying that this isn't a value-added activity is like saying that scientific research doesn't create value because the physical world already is what it is, or that explorers and cartographers are useless because the land that they're mapping already exists. And entrepreneurs and investors do create jobs: if a venture fails because it turns out that the demand wasn't there to begin with, the employees of the venture still get paid - not by the customer, but by the investors, out of the capital that they've risked and lost. |
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The necessity of demand is the 'elephant in the room' because so much of the political argument so far has revolved around increasing benefits for the suppliers, rather than increasing demand. The argument has been, "we're supposed to make the wealthy wealthier, and then -- magically -- they will create more jobs."
If the necessity of demand isn't the elephant in the room, then why isn't there broad political support for higher tax rates on the wealthy? Why isn't there broad political support for economic stimulus packages? Why isn't there broad political support for universal health care, a significant expense for poor and middle-class Americans? Why isn't there broad political support for lowering taxes on the poor? Why, instead, do I keep hearing such balderdash as, "The poor pay no taxes at all"?
Nobody's saying that business people don't add value to the economy. What people like this guy -- and me -- are saying is that they don't add value all by themselves. And, if that's a point that people can agree on, then the very next question is naturally, "Why do the bulk of our economic strategies focus only on benefiting them then?"
If a venture fails due to low demand, yes, some investor and some capitalist assumed risk and have presumably lost something. But, worse still, are all those other people -- those employees -- who didn't have anything to risk in the first place, and are now back to looking for work again. In your scenario, there wasn't any net job creation, there were just some positions temporarily filled.
And, anyway, if the business people do the market research they're supposed to do first, and the demand isn't there, they won't bother starting anyway.
Let's stop making up fairytale scenarios. Let's start getting specific. Let's look at things like leveling-off or falling consumer demand for gasoline [1], and then let's look at the tax breaks afforded to oil companies [2], and let's ask ourselves: if we're doing everything right, if we're granting these companies record profits [3], then why haven't they lowered gas prices to increase demand like the magic formula says they will?
[1]: http://soberlook.com/2012/03/us-consumer-is-saying-no-to-hig...
[2]: http://www.washingtonpost.com/business/economy/how-much-do-o...
[3]: http://thinkprogress.org/climate/2012/02/08/421061/big-oil-h...