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One reliable way to convince customers is to provide emergency notes with a fixed expiration date of a maximum of 1 year from the time the note was written. After 1 year, customers are, in a way, forced to create a new emergency note, and at the same time, they can verify if anything is going to change soon on the platform (e.g. upcoming shutdown). This would also help to keep the emergency note’s content always up-to-date. When you sign up for car insurance, you do so for a maximum of 1 year, as prices and coverages may change.