Elon has already stated that Starlink is not a replacement for a quality wired/fiber connection. His goal with Starlink is to cover areas that aren't covered by ISPs for whatever reason.
I once read about a gas station chain that used VSAT for credit card processing because it's faster than POTS and they didn't have to deal with different local telcos/ISPs. I'm not sure how true that is, but for some low-bandwidth uses I can see the appeal of having a single national/worldwide ISP.
I work in manufacturing/logistics and lots of facilities have starlink.
With all software in the cloud now (e.g. WMS) losing connectivity can cause a facility to stop, so having an entirely segregated line on an entirely separate technology platform is worth a lot. Lots of production/warehouse facilities struggle to get truly redundant lines to them, and often are sitting outside of 4G range.