[bruce511]

I read it the other way. It's not that customers "love" it, it's that they don't hate it.

In other words it's "love able" as distinct from "loved".

But yo pick on the L is to miss the point. M implies "not there yet" whereas C indicates "its all you need.".

I have a small product which does 1 job really well. Every 5 years or so I give it a visual overhaul. Every couple years someone suggests a feature which would make it better, but equally lead it into a much more complex space.

Its Simple, Complete, and has been used by some folks for over 20 years. To make it "better" would destroy what makes it "Lovable".

Every day here on HN we get announcements of new things. Most are starting out and of course there are lots of suggestions, which the author usually agrees with. Clearly they're showing M. Usually iys not really V for one or more reasons.

So to me at least MVP and SLC are very different concepts. Kudos to developers who strive for simplicity, completeness and elegance.

[scubbo]

> M implies "not there yet"

If it's "not there yet", it's not Viable.