[pests]

> Amazon does have digital purchasing of Video. Amazon added the ability to subscribe to a limited video version of Prime using in-app purchasing, and that kind of account will bill purchases using in-app purchasing.

Sorry, I do not parse this. What did they add?

[CapstanRoller]

Amazon Prime was originally an add-on to regular Amazon accounts that provided expedited delivery as a flat rate subscription. Later, Amazon got into the streaming business and bundled access to films and shows into the Prime subscription. For a while it was kind of a useless perk since the available content was old or low quality.

Later, as Amazon acquired more popular content and then created an in-house production studio, they added the ability to rent or "purchase" (rent) streaming video content on a per-episode/season/film basis without requiring the full Prime subscription service.

This was designed to address Amazon customers who were primarily (pun intended) interested in the video content, not the physical goods.

[deeth_starr_v]

I think he’s saying you can subscribe to Amazon Prime Video via in-app purchase.

[dwaite]

Yep, not the full Prime account, but a cheaper video-limited one.