[acdha]

Tim Bray used sharecropping to describe a similar scenario almost 21 years ago:

http://www.tbray.org/ongoing/When/200x/2003/07/12/WebsThePla...

https://www.tbray.org/ongoing/When/200x/2003/07/14/ShareCrop...

https://www.tbray.org/ongoing/When/200x/2008/04/09/Google-Us...