[ned_at_codomain]

Adding another simple point: we're simply earlier than Attio by several years.

Our long-term differentiation will be more obvious as we mature the product and distribution model.

[esafak]

Don't you mean later? You ought to have a clear idea of your differentiation from the beginning.

[ned_at_codomain]

If I were any good at following best practices, I wouldn't be a startup founder :)