[Mz]

Unfortunately, in this case, the typos reinforce the idea this person is fundamentally disrespectful. Given that his comments here are part of a PR campaign, he should be taking more care with them in order to make the right impression.

I go by Michele -- with one L. It is my actual middle name. People routinely misspell it with two L's. Sometimes they realize it and apologize for the error. I have found that how someone reacts to being told it is one L says a lot about their character. Decent people are quick to offer sincere apologies. Assholes are quick to use it as a new excuse to piss all over me and make fun of me.

[chc]

Sure, I agree, there are lots of aspects of his public persona that he could stand to work on. It doesn't make calling out typos less petty or more interesting. The difference between "Person makes harmless typo" and "Person I don't like makes harmless typo" is in your emotions, not in the substance of the comment.

[Mz]

That isn't my point. My point is that when someone is upset with you, attention to such details matter. He appears to not even be trying. It looks very likely that he is either a social nitwit who should appoint someone else to handle his PR or guilty of the degree of disrepect of which he is accused.