[chives]

From wikipedia:

"Bootstrapping in business means starting a business without external help or capital. Such startups fund the development of their company through internal cash flow and are cautious with their expenses.[11][12] Generally at the start of a venture, a small amount of money will be set aside for the bootstrap[13] process. Bootstrapping can also be a supplement for econometric models.[14]"

I looked it up to be sure, but bootstrapping as I know it has more to with business experience then programming. Things like knowing how to (cheaply) form a corporation (and the right kind too), set up (cheaply) any administrative infrastructure like accounting, control spending, ect.

Additionally, I am having trouble seeing how learning programming will help you with the above, or help you either A) find a technical co-founder or B) contract out developers to develop you product. I don't like the title and I don't think the author supported the title with his argument at all.