They aren’t a single person. There are no doubt people in those orgs who might wish to do away with all the anticompetitive strongarmsmanship in the spirit of shared technological innovation. But, its not like they have agency to change anything and the shareholders just want a growth stock not actual technological progress, so thats how they end up managed.
I don't know what the op is referring to but just a guess. I know one app, HelloTalk where I think you can get paid to teach language. Think of it as zoom + twitch but centered around language learning. You can run a channel (twitch style) and you can take private "zoom" calls for money. Apple is probably taking 30% for those calls.
I liken good regulation as a way to prevent markets from getting stuck in a local maxima. That's generally what people mean from "saving them from themselves.