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by jimscard
839 days ago
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You’re missing a key point by calling this a “competing app store”. That’s not what it would be. It would simply be Epic’s app store with Epic’s apps in it, the purpose being to maximize Epic’s revenue on Epic’s games. Apple, in case you haven’t noticed, isn’t a game company — they don’t compete with Epic. Microsoft does. Steam does. Apple doesn’t. In fact, given that Epic games haven’t been on iOS in ages, there’s literally zero competition even there. It’s kind of silly to think that other companies that actually compete with Epic would choose to publish via the Epic store, since they’d just be giving money to their competitor. Either they’ll build their own stores or they’ll continue business as usual, using the device manufacturer’s stores. To your other point, while a US court judgement is unlikely to have direct relevance to EU regulation, it does help establish a pattern of behavior on Epic’s part. It’s also important to note that the provisions for establishing an alternative app store are designed to protect the consumer. Repeated violations of contractual agreements is clear evidence of a company’s untrustworthiness, and it would be irresponsible for Apple to do anything other than exercise the termination clause as a result.. |
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One reason we know this is that Epic Games Store on PC isn't Epic-only.
Another reason we know it is that Apple has (arbitrarily) forbidden app stores that aren't open to third parties. Even if Epic wanted to make it a first-party only store (why?), they couldn't.
You claim that Apple isn't a gaming company. It's true that Apple doesn't really develop or publish games. But the App Store is the world's largest games store, larger than e.g. any of the console games stores or Steam. Every estimate I can find is that significantly more than half the App Store revenue is from games.
Finally, you suggest that nobody would publish games on Epic's store. That might be true on iOS just due to the unreasonable terms Apple set for that (in particular the core platform fee), but it certainly won't be true due to competitors not wanting to give 12% to Epic rather than 30% to Apple. This fear hasn't stopped companies from publishing their games on the PC EGS.
Apple claim that all their requirements are there just to protect the consumers. They might be telling the truth, they might be lying and actually just want to make life as hard as possible for the competing app stores. It's hard for anyone on the outside to be sure which. But terminating the developer account of the most credible competitor on the day DMA enforcement starts is a pretty bad look, and makes it quite hard to believe Apple's story on why the requirements exist.