[disadvantage]

As someone who abhors subscriptions, I think it's a bad idea. This is why I love pay-as-you go electricity meters and pay-as-you-go phone plans, and sometimes lifetime purchases of software licenses. I also detest 'bills' which force you to cough up money and get disconnected from the service if you don't.

With pay-as-you-go if you don't have the funds, you simply bear with the circumstances until you can afford it. For example, if my electricity is cut, I am forced to use a duvet with two blankets on top to stay warm when if I had the funds, I don't need to, since the heat is paid for.

Same with Internet. I sometimes have no Internet for the day, but when funds arrive I can get back online. But those moments are teachable: I simply read a book, or clean the house when there's no Internet. Subscriptions are a marketer's dream. They want you hooked. Fuck that.