How do they plan to monetize it? How many people will pay for Search? Will they have an ad-supported version? If so how would their direction be any different when they face the same problems?
In the early days a user could go into their setting, see the cost per search, and the total cost of their use per month, compared to what they paid. I threw some extra money their way when I was my use exceeded what I paid. But that was before they changed up their pricing structure.