I pay for it for my entire company. Life's too short to make people click through to page 9 of Google to get past the ads, the spam, the malware, the made up AI bullshit etc.
Just the other day I was searching for something on iOS and the results were really suspicious, they mostly didn't match the query or didn't make sense at all. My brain was going on autopilot and it took me a few tries to realize my Kagi extension was disabled and I was using Google.
I also spun up a Kagi account for work. The current Teams product is fine, but hasn’t been a priority for the team and lacks features available in the Ultimate plan.
I’ve wound up moving folks over to individual Ultimate accounts. They’re working on a revised one payer/many users product. Once that’s available I’ll consolidate everyone there and experiment with making it the default search experience in our managed browsers.