[felsokning]

Just for the down-vote, have a look at `lede` not being introduced officially into Merriam-Webster until 2008[1].

[1] - https://www.merriam-webster.com/wordplay/bury-the-lede-versu...

[al_borland]

Here is another explanation that points to the telegraph being the origin, although they could only find one reference to it, while siting countless examples of it not being used outside of this very specific context.

https://www.poynter.org/reporting-editing/2019/lead-vs-lede-...

[throwawaymarch5]

*citing countless examples