[Kronopath]

Another interesting industry to look at through this lens is game development. Game companies develop and sell software (and sometimes hardware) to consumers, so they must be technology companies, right?

Wrong. The games industry is not a tech business, it is an entertainment business that just so happens deliver entertainment through software. Looking at things from this perspective can be very illuminating, especially if you're looking at things like the success of Nintendo's Wii six or so years ago.