Bezos's proposition needed to be qualified for each customer; in some cases, he was wrong. Yes, sometimes renting other people's hardware makes sense, for a time, until it doesn't.
I wrote 'proposition', not 'fact'. Jeff made a simple proposal, then I, as the customer, can evaluate it, accept it, or reject it. 0xide doesn't have a simple proposal. They have a constellation of nitpicks and tastes, but that's not good enough. The typical consumer in this space wants quantifiables.