[kriro]

Have you considered simply hireing someone to maintain the site/keep it afloat? Seems like this could be done remotely for the most part.

In fact this could be a decent idea for a "not so great dev->good dev" training project on your part. I guess you can afford to just hire really good people but maybe the forward thinking move would be to develop some training program for people fresh out of HS.

Pay them a comperatively low sum X/month but throw in a bit of mentoring. I'm sure you could get plenty of motivated people if you just ran a "37S got talent" type casting show here on HN.

Would cost you some valuable time for the mentoring but in return you'd get to keep that site's revenue and potentially gain a good employee for your core business down the line (which is the real value here imo)

This way you could keep the site connected to 37S and the credit processing stuff (which makes up a bunch of the value I'd guess) + generate some excitement as a nice side effect.

The idea seems pretty 37S-bootstrap like.