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by nicbou
850 days ago
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Donations don't work. If people can get something for free and without the hassle of sending money, very few of them will donate. I have donations enabled on All About Berlin. About one in 15,000 visitors donates. The average amount is 8€. I regularly get reader mail that praises how useful the website was and how much they depend on it. Even the people writing those messages and asking for personal advice don't donate. The revenue from affiliate links is 2-3 orders of magnitude higher, and I use them very sparsely. People just don't give money easily. I'm at peace with that, but I chuckle when people talk about donations replacing ads. |
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