The main reasons are to get local content, or to avoid SEO spam sites which provide overly verbose listicles or "review" sites that link out to Amazon affiliate links.
Reddit is still one of the few sites left that provide user content openly. FB+Instagram+Twitter are entirely inaccessible if you don't have an account, and a lot of forums do things like only show images to logged in users.
I've found the Reddit experience much worse with recent changes. When you land on Reddit from a Google search comment threads are only 1 level deep with a max of only a few replies shown, so you have to load a new page for each response you want to read. It's one of the worst UX I've seen considering that landing from search is probably the most financially lucrative use patterns Reddit has.
which is really fascinating in the face of TikTok being Googleable. like, it's still not there, but being able to Google for a TikTok but not an Instagram reel is something.
Reddit is still one of the few sites left that provide user content openly. FB+Instagram+Twitter are entirely inaccessible if you don't have an account, and a lot of forums do things like only show images to logged in users.
I've found the Reddit experience much worse with recent changes. When you land on Reddit from a Google search comment threads are only 1 level deep with a max of only a few replies shown, so you have to load a new page for each response you want to read. It's one of the worst UX I've seen considering that landing from search is probably the most financially lucrative use patterns Reddit has.