[johnthuss]

This is great hard data to back up common perception. But I wonder how YouTube views for the Daily Show clips have changed over that same time period? Looking...

They are rarely over 1 or 2 million views on YouTube, so yeah, that's a big decline.

[FrustratedMonky]

Exactly this. I missed the episode, and caught it days later on YouTube.

I've always wondered how a company like Neilson Ratings can make any measurements with every streaming service and YouTube.

While at same time, the streaming services have ton of user data, probably down to exactly how many times, and for how long, you paused it to grab a beer, but don't really like sharing it.

[IncreasePosts]

That sounds reasonable, almost all daily show clips are about some thing that was happening at a specific point in time. I bet the interview segments they have where it's just a weird person ends up getting a lot more views because that is mostly evergreen content. Very few people care what the political drama du jour was in January 2007.

[cushpush]

"drama du jour," your talents do not go unnoticed

[chatmasta]

> Very few people care what the political drama du jour was in January 2007.

...which begs the question why so many people care what the political drama is today. February 2024 is just March 2041's version of today's January 2007...

[talldatethrow]

Sometimes YouTube shows me news or political commentary from several years ago and I'll watch for fun or even by accident.

And I'll remember watching that segment years ago and thinking it mattered, and now years later I realize it didn't matter at all. Makes me feel stupid for caring about today's news.

[drc500free]

I'd imagine some sort of hyperbolic discounting on importance, plus the perception that you can still do something about it. Great question to ponder.

[redwall_hp]

In the words of Craig Fergusson's opening theme: "Tomorrow's just your future yesterday."

[hedora]

I looked up viewership numbers for relevant streaming platforms:

AppleTV: 30M (2022; probably closer to 45M now)

Paramount+: 65M

Prime Video: 145M (US)

Netflix: 245M (Worldwide 2022)

They're putting the daily show on paramount+, so they're reaching less than 25% of streaming households.

From a viewer perspective, it's basically $6 / month just for this one show (and you have to sit through ads don't even get to watch broadcast CBS on it). You have to get a $12 / month bundle to skip the ads. I can't see sitting through ads or paying that much just for one program.

(Star Trek is great, but holy crap, there's nothing else decent on that service, and, other than the Lower Decks, the new stuff is really, really rough -- this is coming from someone that watched everything up to and including Enterprise.)