[andrewstuart]

No one bothers calling it X do they. They’ll study the rebranding of Twitter alongside New Coke for the next 50 years.

[bmitc]

Twitter barely enters into my consciousnesses, but I personally refuse to call it X. It's the little things. Haha.

[rsynnott]

It's pretty unusual for a rebrand of any iconic brand to work out, really; people rarely _try_ of course, but I'm struggling to think of _any_ scenario where one succeeded.

[pschuegr]

it doesn't help that they haven't changed the URL. great work all round

[TheLoafOfBread]

You can call it Xitter. Much more on brand.

[Log_out_]

Xitters clogged