[tiffanyh]

This might sound obvious, but it’s often conflated - make sure you understand what exact business you’re in.

Eg, you say you’re an “engineer” but it sounds like you want to sell a consulting service. Make sure you align your messaging to match what you’re exactly selling. Because many might confuse hearing “engineer” with you starting a product company.

Also, if you’re in the consulting business - make sure you understand what it means to be an independent consultant. Because cash flow, lead gen, etc are all real unexpected challenges for folks in this specific business.

Then, what kind of liability do you need to be a consultant. Are you going to bill based on an hourly rate or fixed fee. Are you doing pure staff aug, or something else.

Again, it all come down to understanding what exact business you’re in.