[skeeter2020]

My understanding is this is model and region dependent. Example: the Ford lightning has tepid demand in a lot of US markets and a multi-year waiting list in Canada. (I realize you're focused on US, but so much of the auto supply chain is coordinated between the 2 countries)

[rootusrootus]

I like the Lightning but as a practical matter it's a little bit of a tough sell. Pickups are so terribly inefficient to begin with that it needs a boatload of battery just to have acceptable range. That's expensive, and also increases the time it takes to charge. I commend Ford for the ambition to make an electric version of their best selling vehicle, but I think that segment will be stronger when 200+ kWh batteries are affordable and flattish 350kW charge rates are the norm.