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by ants_everywhere
871 days ago
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> Over the next 6 months, I read 30+ books on entrepreneurship, startups, marketing, “growth hacking,” and everything tangentially related I could find. And that doesn’t include the countless blog posts, articles, reddit threads, and whatever else I could get my hands on. Self-help books in general (and entrepreneur porn books in particular) are notoriously thin on substance. It's no wonder that most of this was a waste of time. It's like saying that eating is a waste of time because once I ate nothing but peanut m&ms for a whole month and found that most of the calories were unnecessary for survival. |
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Most of these self-help books are made because publishers can sell them, mostly on the name of the author.
At the same time, most authors could condense their “insights” into a 3-4 page article. The issue is publishing a 4 page article is not profitable, there’s too much fixed cost, and too little market price to absorb it.
The logical result is publishers that insist that a book must be extended to ~300 pages to be really profitable, and authors that pad their books with cherry-picked examples, anecdotes, “case studies”, and whatever else they can to get the book published.