[maytc]

Wild guess: Some PM got promoted for discovering that the Ads product could make more display revenue when people don't go to the cached page result.

[choppaface]

Also the money saved from not serving cached goes into the $1-$10m retention bonuses paid to Brain and Deepmind software engineers https://www.theinformation.com/articles/googles-defense-agai...

[m463]

"Our telemetry shows that many people don't use the brakes often in an electric car, so we've moved them to a sub-menu of the dashboard. We've removed the brake pedal, saving $32 per car."