| They’re sort of trapped between a rock and a hard place. I don’t think what they’re doing is right, don’t take this as defense. On the one hand “services revenue” (their cut from casino/exploitive games) is basically the only thing growing. people who want iPhones have them. People who want iPads have them. The Vision Pro is never going to sell 1 billion units. Wall Street demand growth so they “have to“ keep finding ways to juice services revenue a bunch. Or the stock will get hammered. On the other hand, doing this is absolutely alienating every developer. And that will hurt the brand and their growth and their revenue too. You think there are as many developers who want to develop for the Vision Pro as there would have been if Apple was still as popular with devs as they were 10 years ago? But of course even if developers weren’t getting really mad they’ve gone so far as to get governments to start taking a deep look at them. And you know that’s not gonna go well. Juicing revenue makes developers and the governments more bad. Actions by the government or to be better for developers will make Wall Street mad. They mismanaged it and now they’re screwed. They could’ve been slowly cutting down and opening up this whole time. In small controlled ways they were willing to give up. In ways to let them keep the revenue growth but just slow it down a little. Instead they’ve got lawsuits. And governments forcing their hand.l to do things they hate and (in some cases) may be bad. And they’re being petulant about it all and going to get in even more trouble for defying courts/legislatures. All while hurting the brand. Good job Apple. |
Apple now charges 15% for smaller developers which didn't exist before. And the rules are far more clear about what is and isn't allowed.
As someone who built apps now and 10 years ago the situation is much better now.
It's ridiculous people talking about developer demand for Vision Pro when there hasn't even been hardware for developers to test on.
Simulators are useful but you can't ship apps until there is real hardware to test on.