[DeathArrow]

> “Politics” is a component of brand value, but it’s got nothing to do with reach, which is falling through the floor.

I think reach was falling because of political pressure.

> I seem to recall you were arguing elsewhere on this thread that company owners should only care about the money a company makes.

I was arguing that the goal of a company is to generate profit. That should be the goal. If business owners do that or don't, it's up to them. And I am not arguing that Musk does a good thing if he doesn't have the profit as the objective.

[moomin]

I'm not sure what mechanism you're ascribing to reach falling due to "political pressure". Who's exerting this pressure? On whom? Why am I still using the site despite being a dyed in the wool leftie?

You say a company should have the goal of generating profit. According to what moral imperative?

[DeathArrow]

>You say a company should have the goal of generating profit. According to what moral imperative?

According to market economy, not to a moral imperative.

[moomin]

Honestly think at this point I should recommend hbomberguy’s video on “Woke Brands”.

https://m.youtube.com/watch?v=06yy88tLWlg

I’ll appreciate his politics are way to the left of yours and he’s making this point for a left wing audience, but the TL;DR is: a lot of what you’re perceiving as politics here is literally the market economy acting to maximise profit.

His perspective is that _left-wing_ people shouldn’t be conned into thinking this is about anything other than profit maximisation.