[sgarland]

Mine doesn’t have a bagel icon, but I do put them cut-side towards the center.

Looking closely during operation, the elements facing out from the center didn’t appear to change color with the bagel button depressed. It toasts the bagel just fine (as well as bread), though.

I should get a wattmeter and see if power draw changes.

[20after4]

My theory is that the bagel button does one thing only - it illuminates the bagel button when you press it. I've seen toasters with functional bagel mode but my latest cheap crap toaster does precisely nothing different when the bagel button is activated.

[dublin]

I don't think I've ever before been party to any conversation where the words "toaster mogul" ever appeared in the exchange, and yet, here they are, in all their golden brown and delicious glory!