[jyap]

> But couldn't they have dozens of variations of the guy revealing his system?

Interesting thought. There is a big cost to this on the ad creator side. I also wonder about how they would make a customizable standardization for this?

In email we can use fields like your name and job title, for example with targeted LinkedIn recruiters.

I can foresee video ads which utilize AI calling your name.. I guess this is Minority Report..

But underlying this modern web ads already give us granular targeting though interests. So most of the benefit is already there.